Links I like

I’m Not a Brand

Aimee Byrd:

If you want to get your book out there, marketing is essential. So I’ve recently began “following” a few people on Twitter that write about how authors can better use social media to communicate their work to a broader audience. They have blue checks next to their names, so they must be pretty important. Some of them have “difference maker” on their profile, or “NY Times best seller.” I have to tell you that some of their vocabulary creeps me out.

I’m sure their methods are beneficial. But after reading a handful of articles, I come away feeling cheapened. I mean, how would you feel as a reader of my blog if you knew that I read an article yesterday referring to my readers as my “tribe”? In one word, you’ve been reduced from a free-thinking, human being to someone to manipulate. Sure, I have my favorite authors, but I don’t want to be in anyone’s tribe.


If you appoint men who are not qualified for the eldership what happens…

Paul Levy shares seven things that happen. Here are two:

4. Untheological elders are not going to be able to spot error. In all likelihood it’ll be a matter of emphasis and we start to get unbalanced in our teaching. Elders with a good knowledge of scripture and the Confession will be able to correct us, or at least flag up where we might be becoming unbalanced.

5. Your elders will not be shepherds of the flock.They will become a board of directors who make executive decisions without actually caring for people and dealing with people’s needs. Pragmatism kills churches in the long term.


Powering Down Google Reader

We have just announced on the Official Google Blog that we will soon retire Google Reader (the actual date is July 1, 2013). We know Reader has a devoted following who will be very sad to see it go. We’re sad too.

If you’re looking for an alternative, I recommend checking out Feedly or Pocket.


CROSS: A new student mission’s conference

Thabiti Anyabwile, Kevin DeYoung, John Piper, David Platt, Zane Pratt, David Sitton, Mack Stiles have started a new new missions conference to be held December 27-30 in Louisville, KY.

CROSS exists for the global purpose of magnifying the kingly majesty of Jesus Christ. Our focus is on all the unreached peoples of the world where Jesus is not worshipped as God and Savior.

To that end CROSS aims to mobilize students for the most dangerous and loving cause in the universe: rescuing people from eternal suffering and bringing them into the everlasting joy of friendship with Jesus.

Jesus said that every person without faith in him, remains under the wrath of God (John 3:36). He also said that God did not send him “to condemn the world, but that the world might be saved through him” (John 3:17).

That saving faith is born through the message of Jesus’ blood and righteousness—his cross. Everyone who believes is saved. But nobody believes without a messenger.

World missions is the glorious gospel enterprise of going like Christ into another cultural world to rescue people from eternal suffering, and renovate their broken lives, that they might render to God the splendor of his majesty through faith in Christ.

There is no better reason to lose your life and no greater way to live it.

To register for the event, head over to the conference site.


Cheap eBooks for the Christian reader

The Glory of God from the Theology in Community series is on sale for $4.61.

Also on sale: