So it’s been a couple years since I last wrote a state of the blog type piece and I figured I’m overdue, especially since five years ago today, in a moment of sheer madness and desperation, I hit the publish button on a WordPress blog. Five years later, I’m still hitting publish (and some days, it still feels like a bit of madness and desperation involved).
So in honor of the blog’s fifth anniversary, I thought I’d share five things I’ve learned along the way:
Controversy is boring. I’ve said it many, many times, but it’s worth repeating: controversy might get a lot of traffic, but it’s boring to write about. Honestly, I don’t know how the watchblogger types do it. Honestly, I think I’d go nuts if I only wrote about what stupid thing some yahoo who thinks too highly of himself did this week. Sometimes controversy is unavoidable, but only when it’s coming at you like a multi-car pileup on the highway. If you’ve got time to hit the brakes, do.
Breaks really, really matter. Fairly early on, I set August as the month where I’d take a break from blogging (it started as a week and expanded from there). Taking a break helps clear the head and give you fresh perspective—which, when you write daily, you really, really need.
Interacting with others is fun. Not every post has to be a 100 percent original thought. My favorite times are when I’m engaging with something I’ve read and working through the implications in my own life. This is one of my favorite (recent) examples. Whether it’s another blogger’s post, a news story or a passage from a book, this has been some of the most rewarding writing for me.
Encouraging spouses are the best. My wife is a big help around here. She regularly listens to me ramble on about an idea I’ve got, gives feedback when I’m working on a post, suggests topics to write on. Occasionally, she even writes something herself, too! If Emily weren’t supportive of what I’m doing, I’d probably have to quit.
Followers and stats don’t equal influence. Whether you’ve got 20 or 20,000 readers, five followers or 5000 on Twitter, or two friends or 2000 fans on Facebook, influence isn’t about numbers. Influence has far more to do with what’s happened as a result of what you’ve written, rather than how many times someone potentially saw it. Most of the time you never hear what’s come from it, but every so often you get a comment or an email. And when you get those little glimpses, it’s a great time to give thanks to God.
So those are a few things I’ve learned (and relearned) over the last five years of blogging. Thanks for making it fun, friends!