Brand-olatry

I’m sure you’ve seen lots of these commercials just like this one over the last few years. And laughed. And possibly laughed some more.

Then, when you were done laughing, you maybe cried a little bit (but only on the inside so your coworkers wouldn’t laugh at you) as you went back to work on your PC.

Apple’s been, quite honestly, doing a terrific job making enjoyable, entertaining ads for their computers. Apple computers, after all, are hip and cool, and if you buy one, you too can be saved from the functional hell of using a Windows-based machine (like the—ugh—Dell I’m writing on at this moment; my wife’s on our Mac).

Now, I’ve heard more than one pastor make a clever remark about how the whole Mac vs. PC thing is a form of idolatry. But did you know…

They’re right?

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