In the final post summarizing my take-aways from the Willow Creek Leadership Summit, I want to take a quick look at Chip & Dan Heath’s session: Switch.
The Heaths, authors of Made to Stick and the upcoming Switch (available in early 2010!), address the question, “Why is change sometimes so hard, and other times so easy?”
Any sort of successful change, say the Heaths, “requires convincing the organization that change is the right thing.” Once we’ve done that, we move on to the next issue: Identifying what is working. The Heaths suggest that we first “look for the bright spots—the things that show that success is possible. Find what works and duplicate those things… Bright spots are proof that people are capable of solving their problems.” [Read more…] about Up the (Willow) Creek: Chip and Dan Heath